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Your Case Visualized: Storytelling Through Imagery

Updated: Aug 11, 2020

Bringing a case to life through imagery is one of the most powerful tools an attorney can use in the courtroom. Most judges and jurors expect to see the use of some type of technology, no matter what type of case the attorney may be presenting.

Utilizing the services of a litigation consulting company helps attorneys greatly increase their chances of success. At TrialSpectrum, Inc., our professionals are available to help firms throughout the United States with various types of cases and proceedings.

Imagery is an excellent tool for depositions, mediation, arbitration, courtroom hearings, trials, and other proceedings throughout litigation.

There are two primary types of evidence: substantive and demonstrative.

Substantive evidence refers to evidence of an actual element in the case—such as a weapon or a photograph of the scene of a car accident.

Demonstrative evidence is used to help the judge and jury understand the various pieces of evidence in the case. For example, a graphic that demonstrates how an injury occurs would be demonstrative evidence.

Demonstrative evidence has been shown to be a powerful tool, especially in cases involving complicated, complex issues.

Of course, to be admissible in court, the foundation for the use of the demonstrative evidence must be established by a witness. At TrialSpectrum, Inc., we are able to help create graphics and other visualizations that strengthen your case while ensuring they are admissible in the courtroom.

Using Aids with Expert Witnesses

Expert witnesses are frequently used to help attorneys present evidence to a judge and jury. Because the matters these witnesses testify on are often difficult for many laypersons to understand, presenting visual aids alongside the expert’s testimony not only helps a jury understand the issue, but also remember it during deliberations.

Condensing Lengthy Testimony

As all attorneys know, some trials may go on for weeks and weeks. Although many jurisdictions allow jurors to take notes on evidence and testimony, it may be difficult for some jurors to remember all of the information that is presented, especially if they are experiencing mental fatigue.

Videos, animated graphics, easy-to-understand charts, and other such types of imagery significantly help in these situations. When you present a compelling argument that is partnered with an image that truly impacts a juror, you make it much more likely that the juror remembers and understands the argument you are making.

A Theme is Important

If it looks like an attorney throws images and videos from Google into a PowerPoint presentation, judges and jurors may feel that the resulting product is sloppy—which, of course, reflects poorly on the attorney.

It is important to have a solid theme in a case that builds a relationship between the evidence that is presented. For example, in a medical malpractice case, using the same types of graphics to illustrate parts of the human body is beneficial. In an employment case, using the same font, font color, and background color to highlight employer policies or similar information is best.

The experienced litigation consultants at TrialSpectrum, Inc. will discuss your case with you and determine which aids are best for the arguments you need to make.

We Are Available to Help You with Your Case

If you would like to learn about the various services we offer at TrialSpectrum, Inc., give us a call to schedule a free consultation today. No matter where your case is in the phases of litigation, we can help you with your technology needs.

At TrialSpectrum, Inc., we keep all of our services in-house. This allows us to guarantee the quality of our services and streamline the production process.

If you would like to schedule a free consultation, call 800-789-0084 or visit

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